Preservation of user data, profiles, configurations and various shortcuts at the desktop level (such as Google Chrome bookmarks) are at risk of deletion or loss without proper planning. Companies that have pushed this responsibility to the user community as part of the migration initiative quickly realized the flaws in their planning. Even organizations that habitually back up end user data have learned that moving things around without notice can also cause major issues. For those companies, end user support of the migration initiative is easily lost.
Training Windows 7 users on Windows 10 is expensive, time-consuming, and does little to curtail the disruption when done ineffectively. Though Microsoft, along with other tool providers, has made various tools available to facilitate the migration, these tools are not the quick and easy tutorials many end users expect.